Modern crisis management needs a model to handle uncertainty2020-01-29
The challenge in a crisis is the large amount of conflicting information and general uncertainty of the situation at hand. In the midst of a crisis, the foremost challenge is to have a solid situational overview as a foundation to make strategic decisions on how to proceed. We have developed a model for crisis decision-making, which is a simple yet very useful crisis management tool that is now used by our customers in all types of organizations, from multinational companies to banks, train operating companies, airports, municipalities and national authorities. The model has been effectively deployed in a diverse range of industries and cultures, from Kuala Lumpur and Bangkok to London and New York.